Getty Images CEO Craig Peters unveils an AI image generator designed to respect intellectual property by utilizing exclusively licensed images for its training data, intending to fairly compensate creators and safeguard against copyright issues and deepfakes.
Key Points
- Getty Images has created an AI image generator that is trained only on images to which they own the rights, aiming to eradicate IP risks for its users.
- CEO Craig Peters emphasized the importance of respecting and rewarding investment in intellectual property, particularly in a technological environment.
- Unlike other AI models that crawl the web for data, Getty’s tool promises to be “commercially safe” and incapable of producing third-party IP or deepfakes, with a commitment to cover legal costs for customers should issues arise.
- Getty’s lawsuit against Stability AI underlines its firm stance against unauthorized use of images in training AI models, with Stability AI alleged to have used 12 million Getty images without permission.
- Getty’s AI tool aims to reward artists as its popularity increases, calculating payments based on the proportion of training data represented and how it has performed in the licensing world, though the specific payment model and amounts remain unspecified.
Key Insight
Getty Images strives to navigate the contentious terrain of AI and intellectual property rights by forging a path that not only adheres to but also champions the respect and financial recompense of creators in the AI space.
Why This Matters
In a digital landscape where the exploitation of intellectual property through AI training has become a predominant concern, Getty Images steps forward with a tool and a lawsuit that could potentially recalibrate industry standards and expectations around ethical AI development and usage. Its tool provides a potentially scalable and ethical model for AI image generation that respects IP rights and compensates creators, which not only safeguards the creators but also protects users from potential copyright infringement issues. Moreover, the outcomes of its lawsuit against Stability AI may have substantial implications for the legal frameworks enveloping AI, IP rights, and creator compensation moving forward, potentially influencing policy, corporate ethics, and technological development in the domain.
